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Archives: Exclusives

article icon exclusives
Clinical Trial

Joe Mullings | Sales Leadership DNA Enters Clinical Trials

The very early movers have already started the transition. We will watch a function that […]

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MedTech Surgery Surgical Robotics

Joe Mullings | Star51: Built Around the Variable Most Ignore

Prepping for LSI in Barcelona this year, with both a headhunter and venture capital mindset, […]

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MedTech Surgery Surgical Robotics

Joe Mullings | Surgery and the Appropriate Technology Is Sorting Itself Into Lanes

Anne Osdoit, CEO of Moon Surgical, joined me in One60Studios this morning on her way […]

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MedTech

Joe Mullings | Building for Global Rather than for the Home Country

Installment two of a field article series for MedTech companies built outside the United States […]

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AI MedTech

AI: Pulling Analog Devices Into the Future

Artificial Intelligence is not a feature being added to analog devices but more of the […]

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AI FDA Imaging MedTech

Joe Mullings | Medtech Bands Price Roles & Markets Price Skills

Most of the time that distinction does not matter. But in the medtech space, we […]

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Endovascular Imaging Robotics Surgical Robotics

Joe Mullings | Robotics – Value Provided Is Not Necessarily Value Captured

Fantastic event at Mayo yesterday. A panel in which we discussed in a very animated […]

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Surgery Surgical Robotics

Joe Mullings & Anne Osdoit | Launch of a new category and how Moon Surgical is building Mastro to deliver this

Early days of surgical robotics, the parochial system in soft tissue surgery was the surgeon. […]

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ASC Cardiology MedTech Orthopedic

Joe Mullings l Remember When the Implant Was The Product? Or Was It Just The Thing You Billed?

Bill Hunter wrote something recently about CJR-X that most people read as a comment on […]

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MedTech Surgical Robotics

Joe Mullings & Steve Bell l The Importance of Ottava in Surgical Robotics

Great for the category. Steve Bell and I discuss the arrival of Ottava and the […]

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MedTech Structural Heart Surgical Robotics

Joe Mullings l Why Structural Heart Implant Companies Need to Buy Robotic Imaging

The Coming Commoditization Trap: Why Structural Heart Implant Companies Need to Buy Robotic Imaging Before […]

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MedTech Surgical Robotics

Joe Mullings l You Don’t Feel Speed. You Feel the Turn

For twenty years we asked the wrong question about surgical robotics. We kept asking which […]

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MedTech Surgical Robotics

Joe Mullings l Robotics – Value Provided Is Not Necessarily Value Captured

Value provided is not value captured. Great conversation recently at the Mayo Clinic Cardiology & […]

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MedTech Surgical Robotics

THINK Surgical TMINI System Demonstration l Joe Mullings & Jon Gibson

Mission driven, smaller, feature appropriate for site of care and patient, cost and value aligned. […]

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MedTech Surgery

Joe Mullings & Thomas Knox l VitVio, The OR, & Sites of Care

Spent time with Thomas Knox in One60Studios recently and we discussed VitVio and the category […]

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MedTech Wound Care

Joe Mullings & Emma Wright l Mölnlycke Health Care

No matter where you sit in the healthcare system, build for the solution at hand […]

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MedTech Orthopedic Surgical Robotics

Joe Mullings & Chris Marrus l THINK Surgical & The Shifting Plates of Orthopedics

We know going from Zero to One is a challenge in itself. Inertia, flywheel, efforts, […]

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Endovascular MedTech Robotics Surgical Robotics

Joe Mullings & Steve Bell l Robotics Review of the Market

Ramping up for Society of Robotic Surgery | SRS 2026 down in our neck of […]

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MedTech Sterilization

Joe Mullings & Patrick Schnegelsberg I SynCardia Total Artificial Heart Technology Demo

The Mechanical Circulatory Support products are clearly life-saving and life extending. Patrick NJ Schnegelsberg joined […]

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MedTech Sterilization

Joe Mullings & Peter Durand l Instrumentum & The Unsung Heros of MedTech

It is easy to get caught up in the medtech sexy stuff. The robots. The catheters. The heart […]

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Cardiology MedTech

Joe Mullings, Todd Usen & Marie-Claude Jacques l Adagio Medical

Every technology rush creates its own shadow market. When the masses go all in on […]

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Digital Health MedTech Surgical Robotics

Joe Mullings & Conrad Heid l Digitally Enabled Solutions and Platforms

In just the past few years, the Digitally Guided Surgery and Robotic Assisted Surgery has […]

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MedTech Neuro

Joe Mullings & Jannis Fischer l Positrigo’s NeuroLF Platform

Jannis Fischer, one of the Founders as well as CEO with Positrigo joined me in […]

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Funding MedTech

Joe Mullings & Scott Huennekens l Congestion in the Financing Funnel – LSI Dana Point

Navigating and persevering to”pulling up the gap” We all need to get a grip on […]

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MedTech Neuro

Positrigo’s NeuroLF l Joe Mullings & Dr. Michael Shriver

I had the opportunity to chat with Michael Shriver, MD about the Positrigo NeuroLF platform […]

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MedTech Surgical Robotics

Joe Mullings I Orthopedics Market Shifts

When a category transitions from mechanical precision to digital intelligence, the incumbent tool companies eventually […]

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MedTech Surgical Robotics

Joe Mullings I The Procedure Is Reimbursed. The Data Is the Product. The Robot Is Just the Instrument.

The surgical robotics market is undergoing a structural correction that makes it difficult to name […]

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MedTech Orthopedic Robotics

Joe Mullings I Competitive Dynamics in Orthopedic Robotics

Here comes one of the early waves of market shift in orthopedics. THINK Surgical adding […]

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Cardiology MedTech

Joe Mullings & Dr. Azeem Latib | Tioga & Differentiation

When there has been a therapeutic technology in place for more than a decade and […]

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Leadership MedTech Surgery

Joe Mullings | Adoption & Ongoing Utilization for Surgeons

Device innovators. Adoption and ongoing utilization. The conversation taking place in the current societal workforce […]

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MedTech Surgical Robotics

Joe Mullings & Mike Magliochetti l Private Equity in MedTech

How do I transition over to Private Equity (PE) from a career in medtech at […]

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MedTech Surgical Robotics

Joe Mullings | Ottava & Hugo: Make the Robot a Commodity. Fast.

How do Johnson & Johnson and Medtronic have a chance at competing and perhaps even […]

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Cardiology MedTech

Joe Mullings & Don Crawford | AccuLine

Kill the monster when it is tiny. The earlier a potential threat is identified and […]

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MedTech

Joe Mullings | 2025 Year in Review

Diligent Robotics gets acquired. Good timing for a conversation I had for My Year in […]

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MedTech Surgical Robotics

Joe Mullings | Organizational Structure in Surgical Robotics

Ottava and Hugo ramping up. While most of the conversation around the Big Three soft […]

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Careers Leadership MedTech

Joe Mullings | Medtech Leadership Shifts to Digital Agility

We are seeing the early stages of leadership and organizational structure changes in the large […]

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MedTech Surgical Robotics

Joe Mullings | Surgical Robotics Enters New Competitive Era

Hugo FDA cleared. Another entrant in the U.S. market. The clarity and market stratification will […]

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MedTech Orthopedic

Joe Mullings & Ivan Tornos l Being Bold in MedTech

Being Bold is not for everyone.In fact, it intimidates most. Ivan Tornos joined me at […]

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MedTech Surgical Robotics

Joe Mullings & Scott Huennekens l The Innovator’s Dilemma

Highly featured, highly priced, and highly catering to the upper percentile of patients across the […]

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Original post by The Mullings Group

Written by: Joe Mullings

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